Positano is the coast’s most picturesque and photogenic town, with vertiginous houses tumbling down to the sea in a cascade of sun-bleached peach, pink and terracotta colours. No less colorful are its steep streets and steps lined with wisteria-draped hotels, smart restaurants and fashionable boutiques.The fashionista reputation runs deep through history – moda Positano was born here in the '60s and the town was the first in Italy to import bikinis from France.
John Steinbeck visited in 1953 and wrote in an article for Harper’s Bazaar: ‘Positano bites deep. It is a dream place that isn’t quite real when you are there and becomes beckoningly real after you have gone’. There certainly is something special about the place and this is reflected, predictably, in the prices, which tend to be higher here than elsewhere on the coast.
ITINERARY OF A DAY IN POSITANO
The half-day tour in Positano is the perfect solution for people who are interested in making the most of this little jewel of the Amalfi Coast, alca will pick up you at 9am (time suggested) and we will drive through the scenic rout ss163, built during the Bourbon period to connect the thirteen beautiful towns that make up the coast. During the ride, it will be possible for you to stop and immortalize the unique views of the Amalfi drive! Upon arrival in Positano (around 10am), you will have approximately 3 hours of free time to explore the old town on your own with its little alleys, cascading tiny streets and a variety of countless shops and elegant boutiques selling summer wear, lightweight linens, handmade sandals, and accessories, as well as ceramics and souvenirs of all sorts. No cars circulate in town, giving that extra sense of freedom vibe. After the walk and after going down the 12 steps leading to the main beach of Positano opposite the Santa Maria Assunta Church, with her characteristic colorful majolica dome where you will find the icon of the Black Byzantine Madonna dating back to the 18th century. We will arrive on the beautiful promenade "called Marina Grande" the most cosmopolitan beach located around Amalfi & Sorrento coast, enjoy taking an aimless stroll.
Or, if you have brought your swimsuit with you, why not take a dip in the crystal clear waters of the Mediterranean! After your free time exploring the center and Positano beach, it's impossible not to end this visit with a spot of lunch and Positano is the perfect place to enjoy a classic Italian meal and wine. Yes, Positano restaurants are some of the best places to eat in ALL of Italy. Bold statement, we know. What's not to love? You’re undecided which one to choose/go? No problem, alca will suggest the most suiting to you. We have a nice selection of what we consider the best restaurants on the Amalfi Coast (whether it's on the beach or in the mountains)
The tour of Positano with lunch will eventually finish at 2pm with your relaxing return to Sorrento.
Please kindly note that your driver will be at your complete disposal for the entire time, personalizing your sightseeing tour in order to offer you the best possible experience; in our tour descriptions you can read the highlights of each location, but of course you can discuss the itinerary with your driver and the timing between each place which might be subject to change (traffic - weather conditions).
*If you are interested in having a special stop for lunch during your tour, please email us to book you in advance, or you can discuss with our local drivers they equally can recommend some good restaurants as eating well on the Amalfi Coast is easy.
- Luxury air conditioned
- English speaking driver
- Photo stops
- Stop in Positano
- All taxes, parking tolls, gasoline, driver maintenance
- Wi-Fi on board
- Refreshing wipes
- Meals and drinks
- Entrance fees if required
- Guides in sites